{"id":176,"date":"2023-01-05T11:58:29","date_gmt":"2023-01-05T08:28:29","guid":{"rendered":"https:\/\/khshp.ir\/?p=176"},"modified":"2023-01-05T08:28:59","modified_gmt":"2023-01-05T08:28:59","slug":"%d8%a2%d9%85%d9%88%d8%b2%d8%b4-%d8%b3%d8%a6%d9%88-%d8%b1%d8%a7%db%8c%da%af%d8%a7%d9%86","status":"publish","type":"post","link":"https:\/\/khshp.ir\/?p=176","title":{"rendered":"\u0622\u0645\u0648\u0632\u0634 \u0633\u0626\u0648 \u0631\u0627\u06cc\u06af\u0627\u0646"},"content":{"rendered":"<p><a href=\"https:\/\/fa.wikipedia.org\/wiki\/%D8%A8%D9%87%DB%8C%D9%86%D9%87%E2%80%8C%D8%B3%D8%A7%D8%B2%DB%8C_%D9%85%D9%88%D8%AA%D9%88%D8%B1_%D8%AC%D8%B3%D8%AA%D8%AC%D9%88\">\u0633\u0626\u0648<\/a><br \/>\n\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u062f\u0631 \u0646\u062a\u0627\u06cc\u062c \u062c\u0633\u062a\u062c\u0648 \u062f\u0631 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0647\u0627 \u0642\u0631\u0627\u0631 \u0628\u06af\u06cc\u0631\u06cc\u062f \u0648 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\u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u062e\u0648\u062f \u0631\u0627 \u062f\u0631 \u062f\u0627\u062e\u0644 \u0648 \u062e\u0627\u0631\u062c \u0628\u0634\u0646\u0627\u0633\u06cc\u062f \u0648 \u0627\u0632 \u06cc\u0627\u062f\u06af\u06cc\u0631\u06cc \u0645\u0627\u0634\u06cc\u0646 \u0648 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u06a9\u0645\u06a9 \u06a9\u0646\u0646\u062f\u0647 \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0628\u0647\u0631\u0647 \u0648\u0631\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6050f4d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6050f4d\" data-element_type=\"section\">\n<div class=\"elementor-container elementor-column-gap-default\">\n<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-069dd4a\" data-id=\"069dd4a\" data-element_type=\"column\">\n<div class=\"elementor-widget-wrap elementor-element-populated\">\n<div class=\"elementor-element elementor-element-f28b2f6 elementor-widget elementor-widget-heading\" data-id=\"f28b2f6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<div class=\"elementor-widget-container\">\n<h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/sitesseo.ir\/seo-learning\/\">\u0622\u0645\u0648\u0632\u0634 \u0633\u0626\u0648 \u0631\u0627\u06cc\u06af\u0627\u0646 2022<\/a><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"elementor-section elementor-top-section elementor-element elementor-element-530a67c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"530a67c\" data-element_type=\"section\">\n<div class=\"elementor-container elementor-column-gap-default\">\n<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49fae37\" data-id=\"49fae37\" data-element_type=\"column\">\n<div class=\"elementor-widget-wrap elementor-element-populated\">\n<div class=\"elementor-element elementor-element-506d3e5 elementor-widget elementor-widget-text-editor\" data-id=\"506d3e5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<p>\u0628\u0647 \u0631\u0648\u0632 \u0631\u0633\u0627\u0646\u06cc \u0647\u0627\u06cc \u06af\u0648\u06af\u0644<br \/>\n\u06af\u0648\u06af\u0644 \u0647\u0645\u0686\u0646\u0627\u0646 \u062f\u0631 \u062d\u0627\u0644 \u0628\u0647 \u0631\u0648\u0632 \u0631\u0633\u0627\u0646\u06cc \u0627\u0644\u06af\u0648\u0631\u06cc\u062a\u0645 \u0647\u0627\u06cc \u062e\u0648\u062f \u0627\u0633\u062a. \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u06cc\u06a9 \u0645\u062a\u062e\u0635\u0635 \u0633\u0626\u0648\u060c \u0628\u0627\u06cc\u062f \u0628\u0627 \u0627\u06cc\u0646 \u0631\u0648\u0646\u062f \u0647\u0645\u0631\u0627\u0647 \u0628\u0627\u0634\u06cc\u062f \u0648 \u062f\u0631 \u0645\u0648\u0631\u062f \u0622\u062e\u0631\u06cc\u0646 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u06af\u0648\u06af\u0644 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u06a9\u0633\u0628 \u06a9\u0646\u06cc\u062f \u062a\u0627 \u0645\u0637\u0645\u0626\u0646 \u0634\u0648\u06cc\u062f \u06a9\u0647 \u0627\u06cc\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0647\u0627 \u062f\u0631 \u0633\u0627\u0644 2023 \u0648 \u0628\u0639\u062f \u0627\u0632 \u0622\u0646 \u0645\u0641\u06cc\u062f \u0647\u0633\u062a\u0646\u062f.<\/p>\n<p>\u0628\u0647\u200c\u0631\u0648\u0632\u0631\u0633\u0627\u0646\u06cc\u200c\u0647\u0627\u06cc Google \u0645\u0627\u0646\u0646\u062f Bert (NLP) \u06a9\u0647 3 \u0633\u0627\u0644 \u067e\u06cc\u0634 \u0631\u0627\u0647\u200c\u0627\u0646\u062f\u0627\u0632\u06cc \u0634\u062f \u0648 E-A-T (\u06a9\u0647 \u0645\u062e\u0641\u0641 Expertise\u060c Authority \u0648 Confidence \u0627\u0633\u062a) \u0627\u0646\u062a\u0638\u0627\u0631 \u0645\u06cc\u200c\u0631\u0648\u062f \u062f\u0631 \u0633\u0627\u0644 \u062c\u062f\u06cc\u062f \u062a\u063a\u06cc\u06cc\u0631 \u06a9\u0646\u0646\u062f.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0635\u0641\u062d\u0627\u062a \u0635\u0641\u0631 \u06a9\u0644\u06cc\u06a9 \u06af\u0648\u06af\u0644<br \/>\n\u062a\u0642\u0631\u06cc\u0628\u0627\u064b \u0646\u06cc\u0645\u06cc \u0627\u0632 \u062c\u0633\u062a\u062c\u0648\u0647\u0627 \u0628\u062f\u0648\u0646 \u06a9\u0644\u06cc\u06a9 \u06a9\u0631\u062f\u0646 \u0631\u0648\u06cc \u06cc\u06a9 \u0646\u062a\u06cc\u062c\u0647 \u062c\u0633\u062a\u062c\u0648\u06cc \u0627\u0631\u06af\u0627\u0646\u06cc\u06a9 \u0628\u0647 \u067e\u0627\u06cc\u0627\u0646 \u0645\u06cc \u0631\u0633\u0646\u062f. \u0627\u06cc\u0646\u0647\u0627 \u062c\u0633\u062a\u062c\u0648\u0647\u0627\u06cc \u0635\u0641\u0631 \u06a9\u0644\u06cc\u06a9 \u0646\u0627\u0645\u06cc\u062f\u0647 \u0645\u06cc \u0634\u0648\u0646\u062f \u0648 \u062f\u0631 \u0645\u0648\u062a\u0648\u0631\u0647\u0627\u06cc \u062c\u0633\u062a\u062c\u0648 \u0645\u0627\u0646\u0646\u062f \u06af\u0648\u06af\u0644\u060c \u0628\u06cc\u0646\u06af \u06cc\u0627 \u06cc\u0627\u0646\u062f\u06a9\u0633 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc \u0634\u0648\u0646\u062f. \u0628\u0627 \u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u0628\u06cc\u0634\u062a\u0631 SERP \u06a9\u0647 \u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0627\u0645\u06a9\u0627\u0646 \u062f\u0633\u062a\u0631\u0633\u06cc \u0628\u0647 \u0648\u06cc\u062c\u062a\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0647\u0645\u0631\u0627\u0647 \u0628\u0627 \u0646\u062a\u0627\u06cc\u062c \u0627\u0631\u06af\u0627\u0646\u06cc\u06a9 \u0631\u0627 \u0645\u06cc\u200c\u062f\u0647\u062f\u060c \u062c\u0633\u062a\u062c\u0648\u0647\u0627\u06cc \u0628\u062f\u0648\u0646 \u06a9\u0644\u06cc\u06a9 \u0631\u0627\u06cc\u062c\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/p>\n<p>\u0686\u06af\u0648\u0646\u0647 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u0627\u0646 \u0645\u06cc \u062a\u0648\u0627\u0646\u0646\u062f \u0627\u0637\u0645\u06cc\u0646\u0627\u0646 \u062d\u0627\u0635\u0644 \u06a9\u0646\u0646\u062f \u06a9\u0647 \u0647\u0646\u0648\u0632 \u062a\u0631\u0627\u0641\u06cc\u06a9 \u0627\u0631\u06af\u0627\u0646\u06cc\u06a9 \u062f\u0631\u06cc\u0627\u0641\u062a \u0645\u06cc \u06a9\u0646\u0646\u062f\u061f \u0627\u06af\u0631 \u06a9\u0644\u0645\u0647 \u06a9\u0644\u06cc\u062f\u06cc \u0645\u0648\u0631\u062f \u0646\u0638\u0631 \u0634\u0645\u0627 \u0642\u0628\u0644\u0627\u064b \u0628\u0627 \u06cc\u06a9 \u0648\u06cc\u0698\u06af\u06cc SERP\u060c \u0645\u0627\u0646\u0646\u062f \u067e\u0627\u0633\u062e \u0645\u0633\u062a\u0642\u06cc\u0645 \u06cc\u0627 \u067e\u0627\u0646\u0644 \u062f\u0627\u0646\u0634 \u0645\u0631\u062a\u0628\u0637 \u0627\u0633\u062a\u060c \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0628\u062e\u0648\u0627\u0647\u06cc\u062f \u0628\u0631 \u0633\u0627\u06cc\u0631 \u0639\u0646\u0627\u0635\u0631 SEO \u062a\u0623\u06a9\u06cc\u062f \u06a9\u0646\u06cc\u062f. \u0627\u0641\u0632\u0648\u062f\u0646 \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u06a9\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0631\u0627 \u0628\u0631\u0622\u0648\u0631\u062f\u0647 \u0645\u06cc \u06a9\u0646\u062f \u06cc\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0637\u0648\u0644\u0627\u0646\u06cc \u0646\u06cc\u0627\u0632\u0647\u0627\u06cc \u0634\u0645\u0627 \u0631\u0627 \u0628\u0631\u0622\u0648\u0631\u062f\u0647 \u0645\u06cc \u06a9\u0646\u062f. \u0646\u0648\u0634\u062a\u0646 \u0645\u062d\u062a\u0648\u0627\u06cc \u0627\u0631\u0632\u0634\u0645\u0646\u062f \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u0646\u062f\u06af\u0627\u0646 \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0647\u0645\u062a\u0631\u06cc\u0646 \u0646\u06a9\u0627\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0633\u0626\u0648 \u062f\u0631 \u0633\u0627\u0644 2023 \u0627\u0633\u062a.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0686\u06af\u0648\u0646\u0647 \u0628\u0627 \u0633\u0627\u06cc\u062a \u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u062f\u0631 \u0633\u0626\u0648 \u0631\u0642\u0627\u0628\u062a \u06a9\u0646\u06cc\u0645\u061f<br \/>\n\u0627\u0645\u0631\u0648\u0632\u0647 \u0631\u0642\u0627\u0628\u062a \u062f\u0631 \u0633\u0626\u0648 \u062f\u0631 \u062d\u0627\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0633\u062a \u0648 \u06cc\u0627\u0641\u062a\u0646 \u0645\u062a\u062e\u0635\u0635\u0627\u0646 \u0628\u0627\u062a\u062c\u0631\u0628\u0647 \u0633\u0626\u0648 \u06a9\u0647 \u0645\u06cc \u062f\u0627\u0646\u0646\u062f \u0686\u06af\u0648\u0646\u0647 \u0627\u0632 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc 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